No, this is not an 80s cover band - it's Terrell Owens joining the NFL's Cincinnati Bengals.
There's been plenty of time to talk about the football ramifications, such as how much this improves the Bengals' receiving core, as well as how on earth to massive egos (Ochocinco & T.O.) can coexist in one locker room. Now it's time to address the business side of this acquisition.
For the Bengals, this contract and move is absolutely genius. Now I know that they didn't bring T.O. to Cincinnati to increase attendance or sell jerseys, however they have inadvertently done so. My girlfriend, someone who is so unamused with sports she'd rather watch 8 hours of Jerry Springer than watch 10 minutes of SportsCenter, has already asked if we can go to the Colts/Bengals game to see T.O.
Does this have something to do with T.O. having his own show on VH1? Or Ochocinco having a new dating show? Yes and no. These shows have undoubtedly given more publicity to T.O. & Ochocinco, especially to those who aren't sports fans.
But the main reason why this has become such a stunt for the new look Bengals? And why everyone wants to now go see them play?
Everyone wants to be there when the ship, aka T.O. & Ochocinco, blows up and sinks.
I guess any publicity is good publicity...well, as long as more money is coming in.
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